The hidden mechanics of a thinking business.
Pricing, deal structure, buyer behaviors, and the strategic decisions inside small consulting and advisory firms.
Written by
Peter Giordano III
Connect
Mar 12, 2026
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2 min read
“Oh, you get it.”
Mar 5, 2026
Permanence was always the wrong expectation.
Feb 26, 2026
A more useful way to think about buying behavior than B2B vs. B2C.
Feb 19, 2026
1 min read
Words, names, and frames.
Feb 12, 2026
3 min read
A heated rivalry.
Feb 5, 2026
It's revealing to you and clarifying to them.
Jan 29, 2026
Why misremembered starting points shrink realized value
Jan 22, 2026
4 min read
A reflection on commitment, fluency, and what that word is not.
Jan 14, 2026
What happens when price is set now, but work starts later
